Needless to say I have been incognito on this site for a few weeks. For those not in the know, I am now practicing full time in Childress, TX (in West Texas, near the panhandle) and I only go back to The Atlas of Life Chiropractic in Carrollton, TX on the 1st and 3rd Friday-Saturday of each month.
How did this happen, only 6 months into practice in North Dallas?
Well, in short, none of it was my doing. That’s for sure. God certainly had His hand in this, because it was nothing I would have thought of on my own, and certainly did not either.
As one of seven Chiropractors on the same intersection in Carrollton, I think there was something to be said of saturation, which I have never put any stock into until recently. I always believed I would build a big practice, helping a ton of people experience better health, and there was no alternative to this outcome in my mind, despite so many other Chiropractors near me. Period.
But after knocking on approximately 2,000 doors, doing three spinal screenings a week for months, going around to different businesses to meet people (just to name a few of the things I did), and seeing a very, very minimal interest, it was hard not to feel discouraged. But I kept at it.
After seeing 9 new patients in Carrollton in June, I ended up only seeing 3 in July. It wasn’t for a lack of trying either. I was bewildered by the lack of interest I was experiencing as a new Chiropractor, despite pounding the pavement to get my name out there. It was shocking, frustrating, and disheartening… just to name a few of the emotions I felt.
Then a patient of mine asked me if I would be interested in seeing some patients in Childress, TX a couple times a month at her sister’s health spa. We talked more and more and decided I should head out and see what kind of interest there would be. On August 13th, I left Dallas at 3am, drove four hours to Childress, and from 7:30am to 7:30pm, I checked and adjusted 23 new patients! I drove home that same night, and literally needed the next three days to recover physically.
I went back on August 26-27 and saw another 24 new patients, along with almost everyone I saw on the 13th. All in all, 47 new patients in three days total time in Childress was more new patients than I had seen in the previous 11 months since moving back to Dallas combined!
At that point, serious discussions about moving to Childress began, and after coming back on September 9-10 and seeing the same volume as the previous two visits, we made the final decision to move out to West Texas.
And it hasn’t been a mistake. People are excited about the changes that are being made in their health, and they are telling all their friends and family… literally! I am blessed every day to see so much health and healing taking place in people who have been given no hope in the past.
I am so grateful to have this opportunity to serve the people of Childress and the surrounding communities of Wellington, Quanah, Paducah, Turkey, Canadian, Memphis, Clarendon, Hollis, and more. It has been a blessing to me and my family, as well as the people we’ve been able to help.
(Update: I have opened up a full time practice in Childress called Childress Specific Chiropractic.)
{ 4 comments… read them below or add one }
Dear Brandon:
With all the hard work you and January have put into your education and private practice, it’s only right and fair that you’re finally being rewarded for your determination, persistence and love of chiropractic. You’re a great husband and father to your five children and a special son who deserves all the sucess finally coming his way.
Thanks! I appreciate that!
I’m not a patient (yet?), but I would like to welcome you to Childress. You now know what I discovered over 20 years ago – Childress is a fine place to call home.
Thanks Donna! I appreciate it. So far, we agree with you about Childress. Look forward to meeting you soon!